The client’s overarching goal was to continue promoting scheduling appointments. With this ad specifically, we highlighted the different services you could make an appointment for this summer.
I created a fun Facebook Ad to highlight that you can make an appointment for an eye exam, new frames, and optometry care. I optimized it for reach so that we can get the most people to see the Ad. The Call to action for this ad was “book an appointment” so that people can easily book.
Total reach: 21,245
Link clicks: 30